DRCT

NASD Direct Digital Holdings, Inc. Class A
Oct 9, 2026 · 9:39 PM ET EOD Market Closed

$0.4050 ↓ -0.0150 (-3.56%) Trading Down from the previous close of $0.4200, $0.0150 below the day’s high of $0.4200

YTD change
-97.14%
vs 20-day SMA
-70.76%
vs 200-day SMA
-90.32%

Price ranges

Previous day
$0.4200 $0.4520
open $0.4520 close $0.4200
-$0.0320 (-7.08%)
Today
$0.4000 $0.4200
open $0.4000 now $0.4050
+$0.0050 (+1.26%)
Past week
$0.4200 $1.5400
from $1.5100 now $0.4050
-$1.1050 (-73.18%)
Past month
$0.4200 $2.1500
from $1.7700 now $0.4050
-$1.3650 (-77.12%)
This year
$0.0410 $14.1680
from $14.1680 now $0.4050
-$13.7630 (-97.14%)

Price & Performance

-0.27 (-39.64%) / 6M

$-0.0834$2.28$4.64$7.00Apr 9Jul 10Oct 9

Signals & Sentiment

Momentum, market sentiment, and recent alerts

Poor
  • The stock is 100.0% away from all-time highs of $7,894.4800
  • DRCT is down 97% since the beginning of the year
  • DRCT is down 99% over the past 12 months
  • DRCT is down 77% over the past 1 month
  • 18% of all DRCT investors are betting against DRCT

DRCT reads poor: price sits below both the 20- and 200-day averages, the 12-month move is +13.9%.

Financial Strength

Earnings, valuation, and balance sheet

Earnings

Profitable No
EPS $-5.78
Earnings momentum N/A Quarterly EPS growth
Quarterly change N/A

Valuation

P/E ratio N/A
Enterprise value $12.6M
Beta 8.01

Balance sheet & scale

IncomeN/A
Revenue$30.9M
Cash$520.0K
Debt$18.2K
Income / Debt N/A

Company & Peers

Company profile and competitor comparison

Company profile

ExchangeNASD
Sector Professional, Scientific, and Technical Services
Industry Group Advertising, Public Relations, and Related Services
Market cap $324.0K

Direct Digital Holdings, Inc. engages in an end-to-end, full-service programmatic advertising platform, which focuses on advertising technology, data-driven campaign optimization and other solutions. It operates across multiple industry verticals such as travel, healthcare, education, financial services, and consumer products with an emphasis on small- and mid-sized businesses transitioning into digital with digital media budgets. The company was founded by Mark D. Walker and Keith W. Smith on June 21, 2018 and is headquartered in Houston, TX.

Competitor comparison

TickerCompany PriceChange
PUBGY Publicis Groupe SA Sponsored ADR $27.25 +1.38%
OMC Omnicom Group Inc $76.48 +0.04%
DNTUY Dentsu Group Inc. Unsponsored ADR $23.90 +2.05%
JCDXY JCDecaux SE Unsponsored ADR $13.50 N/A
WPP WPP Plc Sponsored ADR $25.38 -0.39%

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Prices and alerts are delayed by at least 20 minutes. Chart history reflects daily closing prices. Information is provided for research purposes only and is not investment advice.